Topic
SEO articles
Search engine optimization in plain language: keyword research, on-page and technical SEO, link building, reporting, and visibility in Google AI Overviews, ChatGPT and other AI search.
Articles
SEO
A week-by-week SEO plan for small businesses with limited time: what to set up first, which pages to fix, what to publish, how to earn reviews and links, and how to tell if it’s working.
SEO
Google’s own policy text on AI-generated content, what its scaled content abuse policy and rater guidelines target, and a practical workflow for using AI on a small business blog without publishing generic pages.
SEO
ChatGPT and Perplexity recommend businesses they can find, verify and see mentioned elsewhere. This guide covers crawler access, Bing, consistent business facts, third-party mentions and a monthly prompt test.
SEO
Google says there are no special tricks for AI Overviews, but there are requirements, controls and habits that decide whether your pages get cited. Here is the practical version, with a free way to track results.
SEO
SEO, GEO and AEO are three labels for overlapping work. Here is what each term means, which AI search surfaces it targets, what Google and Microsoft say, and a small-budget plan to act on it and measure it.
SEO
Which schema types a small business website needs in 2026, what still earns rich results now that Google has dropped FAQ snippets, and how to add, test and maintain the markup in WordPress or Shopify.
SEO
A core checklist for every page, plus separate checks for service pages, location pages, blog posts and product or category pages, with title and meta description formulas and before-and-after examples.
SEO
Follow one fictional business from a blank page to a finished keyword-to-page map using free Google tools, plus what to do when tools show zero searches for local terms.
SEO
Fifteen practical ways for a small business to earn backlinks from suppliers, associations, local press and useful content, what Google’s spam policies rule out, and outreach emails you can adapt today.
SEO
A guide for business owners who receive SEO reports: the sections a useful monthly report needs, the metrics to challenge, an annotated example, and how to build a free Search Console and GA4 dashboard.
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